Dr. Syreeta Bond
Founder | Style Strategist | Dr.
Webisode Season 1
Top Guests Webisodes
Subscribe and be part of the movement.
If you care about fashion with meaning, conscious living, and real voices making real impact, you’re in the right place.
Subscribe Newsletter
Receive updates, new episodes, behind-the-scenes content, and sustainability insights.
Fashion Visionary to Sustainability Leader
Summary:
In this episode of ZÁY SHEEN Webisodes, Tafreed sits down with Dr. Syreeta Bond, founder of Lipstick Killers Collection, to explore how she blends bold style, plus-size inclusivity, and deep sustainability into one mission-driven brand. Syreeta shares how her journey began with sewing her own clothes as a plus-size woman, evolved into a rebrand rooted in Afro-Latina identity and unapologetic self-expression, and ultimately shifted toward sustainability after learning the harsh realities of fashion’s environmental impact. She talks about becoming carbon neutral, partnering with verified impact organizations, and keeping production as local and ethical as possible. Beyond fashion, Syreeta opens up about life as a project manager in tech, a mom, and a multi-hyphenate creative, explaining how project management skills help her stay organized through chaos. Throughout the conversation, she keeps it real about the cost, emotional toll, and perseverance required to run a conscious brand, encouraging aspiring founders to stay passionate, use the tools available (like AI), and refuse to gatekeep knowledge as they build something meaningful.
Fashion With Purpose
Fashion Visionary to Sustainability Leader
What happens when bold style, lived experience, and purpose collide? You get Syreeta Bond and the Lipstick Killers Collection. In our latest ZÁY SHEEN Webisodes episode, Syreeta shares how her journey began with simply wanting stylish plus-size clothes that actually fit and evolved into building a brand that celebrates Afro Latina identity, inclusivity, and conscious fashion.
Today, Lipstick Killers Collection is more than a label. It is an unapologetic love letter to women who refuse to shrink themselves to fit in. Syreeta talks about pivoting from sewing everything by hand to building a sustainable business model, partnering with credible impact organizations, and tracing the actual cost of every product. From carbon-neutral efforts to sourcing with intention, she shows what it really takes to align your brand with your values, not just your marketing.
On top of that, Syreeta is a tech project manager, an author, and a mom, juggling a whole life while still choosing to show up for her community. Her story is a reminder that you can build a brand that pays attention to the planet, uplifts bodies of all sizes, and still looks fiercely stylish.
Ready to dive deeper into Syreeta’s journey and get inspired to build more consciously yourself?
Watch the full episode of ZÁY SHEEN Webisodes on YouTube and share it with a friend who loves fashion with purpose.
For both Izzy and Tafreed, sustainability is not only about fabric, water usage, or recycling. It is also about the people who make our clothes. Many garment workers in countries like Bangladesh, Pakistan, and Nepal earn far below a living wage. They often work long hours in unsafe environments to produce inexpensive clothing that sells in the West.
Tafreed’s own background in Thailand gave him firsthand experience with this reality. He met workers who did not receive fair wages and saw clothes produced with little regard for quality or ethics. It was this environment that pushed him to say no to fast fashion and to start building something better.
The episode highlights a powerful message. Change begins with awareness. It grows through conversation. And it becomes real when brands and consumers choose ethical production, fair wages, and quality materials.
Fashion lasts longer when it is made with intention. The world becomes cleaner when we buy less and use what we already have. And the industry becomes fairer when we think about the hands behind every stitch.
Fashion for Change is not just a podcast. It is a reminder that style can be beautiful without harming people or the planet. With voices like Izzy and Tafreed, the movement continues to grow, inspiring listeners to choose better, live consciously, and support fashion that values humanity.